LEAP Preferred Vendors
With so many institutions of higher education near by, its not a wonder why we have as much talent as we do. MORE>>
LEAP's business development team is here to assist you with everything your business needs to grow. MORE>>
If you could create your own place on the planet – your place, on your terms – you’d create a place like Greater Lansing.MORE>>
Gives entrepreneurs access to everything they need to launch and build sustainable, globally competitive companies. MORE>>
IncuBakes CrunchGranola adds good works to good food
Posted: February 22, 2012 - 10:00 AM
Holt-based kitchen incubator Incu-Bake has only been in operation since July, but it already has some exciting new businesses popping out of the oven. Christine Stamper’s CrunchGranola is one in particular that is not only baking up some good eats, but also supporting a great cause.
Stamper, her husband and two kids were looking for a reason to get back to their native Michigan after relocating to Baltimore for her husband’s schooling and living in Pittsburg for a year.
“I wanted to find something to do that allowed me to spend time with the kids, and something to give back,” says Stamper. She found the solution in one of her family’s favorite recipes and one of Michigan’s greatest needs.
“I couldn’t believe how much of a hard time so many people were having with hunger,” she says. “I decided to take my granola and create a product that would give back.”
The business model of CrunchGranola is one that many people have told Stamper is crazy. She’s giving 50 percent of her profits from the sale of her all-natural, locally-sourced granola to food banks. She estimates that for every $6 bag of granola she sells creates two meals.
CrunchGranola has been operating out of Incu-bake for one month and Stamper reports remarkable sales in her very first weeks. She plans to continue to grow her operations at Incu-bake and hire two Holt-area employees by the end of the year.